Step 09: Lead Qualification

Appointment Scheduling

Is your listing killing it? Congratulations. Now, learn to filter calls so you only visit with real and viable buyers.

Video: Handling incoming calls

Save time

Don’t rush. To find the right buyer, you must select them before the visit. It’s up to you to steer the conversation to determine whether the offer will be viable.

Take the lead

01. Key Criteria

Verify that their search matches your property point by point.

  • ✅ Exact number of bedrooms
  • ✅ Brightness & Exposure
  • ✅ Garage, Cellar, or Bike Storage
  • ✅ Proximity to shops / schools

02. Disqualifying Criteria

Ask what they absolutely do not want (noise, overlooking, renovations).

  • 🚫 Attached housing?
  • 🚫 Aversion to renovations?
  • 🚫 Noise sensitivity?
  • 🚫 Need for an organic garden?

Spot the "curious" buyers

A buyer who is just starting their search wants to compare. The one who has been looking for 6 months or 1 year knows what they want. If they have visited fewer than 3 properties, politely suggest they look at other properties before calling you back.

MyselfImmo Tip: Ask whether all decision-makers (spouse, partner) will be present. We don't visit twice for the same thing!

The name of the game

Budget & Viability

A real buyer has already seen their banker or broker. Don’t be afraid to ask:

"Have you validated your financing capacity with a professional?"

A refusal to answer is often a sign of a fragile file.

Qualification Checklist

Search perfectly aligned with the property.

Disqualifying criteria cleared before the appointment.

Budget validated by a banker or broker.

Presence of all decision-makers required.

"It's you who is the boss. A motivated buyer will respect your conditions."

Have a doubt? Contact an expert